Home    |    Careers    |    News    |    The Living Balance Sheet    |    Team    |    Strategies    |    Videos    |    About Us    |    Contact Us

Sunday, September 23, 2012

Time for Your Annual September Life Insurance Evaluation



Monday: The night air is getting crisper, the kids are back in school, and football season has just kicked off — such are the perennial comforts that herald the arrival of autumn.
As with the advent of spring, many people use the month of September to embark on the seasonal to-do list in preparation for the colder weather that's just around the corner. Yet of all the things that come to mind during this time, your own mortality probably isn't one of them. But as long as you're in the planning mood, why not add a life insurance evaluation to the list? You do, after all, want to ensure you have a plan in place to ensure your family can keep the traditions and lifestyle you've worked so hard to establish should the unthinkable happen and you're no longer around to provide for your loved ones. Failure to plan for the unexpected could leave your family in serious financial strife, the strain of which is only compounded by their grieving process.

Tuesday: As with most things in life, now is always better then never, and sooner is always better than later. In the case of life insurance, these platitudes are especially true — the longer your procrastinate, the bigger the risk and oftentimes, the higher the premium. Fortunately, September is Life Insurance Awareness Month, also known as LIAM, which makes now the ideal time to explore your life insurance options. Sponsored by the Life and Health Insurance Foundation for Education, or LIFE, a nonprofit organization dedicated to the goal of helping Americans make intelligent and informed insurance decisions to protect their families' future lifestyles and finances, LIAM is now in its ninth year, and continues to campaign for awareness of this crucial product.

According to LIFE's website, www.LifeHappens.org, “Our goal is to help consumers better understand these (life and health insurance) products and where they fit within their overall financial plans. LIFE also seeks to remind people of the important role insurance professionals perform in helping families, businesses, and individuals find the insurance products that best fit their needs.”

Wednesday: Partnering with an insurance professional is always better than going it alone when it comes to shopping for and purchasing the right insurance plan. With “partnering” as the operative word, LIFE encourages you to do your own due diligence and research, which is why their website is replete with helpful tools, informative articles and insightful anecdotes on life insurance and several other financial planning tools and resources. Being informed of the myriad types of available insurance products and policies will only help your insurance advisor pinpoint a product to meet your wants and needs upfront, rather than wading through what can be a dizzying array of policy options. Furthermore, there's a lot to be said for knowing as much about the product you're buying as possible — not only does it reduce the chance that you'll make a foolish purchase, but it affords you the ability to speak intelligently about precisely what you're looking for when you meet with your advisor.

Thursday: Even if you already own life insurance, it's well worth your time not only to check out the Life Happens website, but also to schedule a review with your agent or advisor. The coverage you currently have may not be enough, you may be in a position to buy a policy that addresses estate planning needs, or you may need to update your beneficiaries due to life changes such as births and deaths, or weddings and divorces. Your advisor should address all of these points with you: If he or she doesn't ask you a number of questions to determine if you could benefit from a change in policy type or if you've experienced a life change that requires an adjustment to your policy, make sure you bring it up with them. And no matter how much you know about life insurance, you shouldn't feel shy about doing so — it's part of their job.

Friday: If you don't already have a trusted insurance professional, the Life Happens website can help you find an ethical and knowledgeable agent or advisor in your area who can serve your needs. Another way to find a good advisor is to ask around. Odds are good that a family member or friend is already working with an advisor they trust, and would be more than happy to make a recommendation. And when you do meet with him or her, you may be pleasantly surprised by how easy and affordable buying life insurance can be, especially if you have the guidance of a professional to complemenr your own cache of knowledge.

It doesn't matter what stage of life you're in, if you already own a policy, or even if you've never thought about life insurance before, the time to act is now. Make September the time of year when you get your insurance ducks in a row, and your family or business will always be protected. Now that's a comfort we could all use.

This material was prepared for Wealth Design Group, LLC by Financial Social Media.